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Last Updated 21.06.2021 | 11:46 PM IST



Box Office: Understanding the Economics of Sanam Re

By Bollywood Hungama News Network

Last week on Friday we saw the release of Divya Khosla Kumar's second directorial venture Sanam Re that features Pulkit Samrat, Yami Gautam and Urvashi Rautela. The film which featured a

massive release across over 2000 screens, something that isn't usual for romantic films has been performing well at the box office. However there are still a few who state that the film has not

been earning much, hence in this box office report we take a look at the finances of the film and its profitability to its makers.

Made on a modest budget of Rs. 20.50 crores that includes print and publicity, Sanam Re has earned Rs. 17.05 cr over the weekend from which the distributor's share is roughly Rs. 7.67 cr.

Now add to this the earning from the sale of overseas, home video, music, digital and other ancillary rights the makers stand to make Rs. 16.50 cr, bringing total earning to Rs. 24.17 cr, which

amounts to 17.91% or Rs. 3.67 cr in profit.


HeadAmount (INR cr.)
Cost Of Production & Marketing (P&A)20.50
India Theatrical Box Office17.05
Distributor's share (A)7.67
Overseas, Home Video, Music, Digital & Ancillary Rights (B )16.50

The Box Office figures are compiled from various sources and our own research. The figures can be approximate and Bollywood Hungama does not make any claims about the

authenticity of the data. However, they are adequately indicative of the box-office performance of the film(s).

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