With distributors reserving the bigger releases for the Idd week, Mumbai distributor Rajesh Thadani has gone ahead with the release of the much-talked-about children's film MAKDEE. "No doubt, the current period is bad for all films, but a children's film like MAKDEE can sail through safely. In fact, we got a record number of block bookings from several schools, even before the film's release," Rajesh says.
Rajesh is particularly thrilled with the feedback he got from a section of children and their parents, who recently saw the film. "Most of them were reminded of Harry Potter when they saw the film," Rajesh recalls, adding that a reputed Delhi newspaper even drew comparisons between the two films.
DISTRIBUTORS GO GA-GA OVER BIG B STARRER
Gaurang Doshi's Amitabh Bachchan starrer DEEWAAR - LET'S BRING OUR HEROES HOME has created a flutter in distribution circles, even before going on the floors. So much so that in times when distributors are refusing to touch films, Doshi has gone ahead and clinched the deals for several territories, including Overseas, Mumbai, Delhi-U.P., Punjab and Mysore.
Doshi is mighty pleased with the interest shown by distributors, but knowing his unassuming nature, he is quite modest about it. "It probably reflects the confidence shown by distributors in the project. It also indicates that anything that is potentially qualitative always finds buyers, no matter how bad the market is," says Doshi.
SHIFTING TO SOUTH
If you can't change the depressing business situation, then go ahead and change your business track, where you know you will be in tune with a more promising set-up. These aren't the words of a business guru, who is depressed by the current situation in the industry, but producer Pravesh Sippy who has shifted to South India.
Pravesh, who last produced the Karisma-Chandrachur starrer SILSILA HAI PYAR KA, is currently producing a Telugu film in association with Nimbus Communications.
Being directed by Suresh Krishna, the film is being shot in start-to-finish schedule from September 23 to December 5. The film has an all-new cast but is being made on a massive budget, Pravesh informs, adding that he has got hooked to the work culture of South. "Working in South is all about discipline, dedication and peace of mind. The best part is that you aren't at the mercy of the artistes, or pampering their egos. The normal shift is from 6 a.m. to 6 p.m., with at least two shots being over in the first one hour, by 7 a.m.," he reveals.
So how and when did he get attuned to this work culture? "I settled in South recently, but I decided to go for a change 2-3 years ago, when my last film was beng made. I saw the behavorial patterns and the indifferent attitudes of people around me. In fact, I had even predicted that this attitude would be detrimental for the functioning of the Hindi film industry. To be honest, the Mumbai film industry has stopped happening and we all know where it went wrong," Pravesh justifies his decision with a sarcastic smile on his face.