'Vivah' goes from strength to strength 
By Taran Adarsh, January 27, 2007 - 04:18 IST
Rajshri’s strategy of increasing the prints of VIVAH gradually has paid rich dividends. At a time when most films exhaust their business after 3/4 weeks and the number of prints starts shrinking gradually, the premier production house is only increasing the print count with each passing week. Have a look at the week-wise print position of VIVAH in India –
1st week: 206 cinemas; 2nd week: 219 cinemas; 3rd week: 219 cinemas; 4th week: 252 cinemas; 5th week: 245 cinemas; 6th week: 270 cinemas; 7th week: 258 cinemas; 8th week: 300 cinemas; 9th week: 325 cinemas; 10th week: 273 cinemas; 11th week: 260 cinemas; 12th week: 246 cinemas.
Now let’s have a look at the territory-wise breakdown of prints –
MUMBAI CIRCUIT [incl. Digital]:
1st week: 76 cinemas; 2nd week: 81 cinemas; 3rd week: 71 cinemas; 4th week: 75 cinemas; 5th week: 65 cinemas; 6th week: 90 cinemas; 7th week: 78 cinemas; 8th week: 96 cinemas; 9th week: 109 cinemas; 10th week: 81 cinemas; 11th week: 78 cinemas; 12th week: 78 cinemas.
SAURASHTRA [incl. Digital]:
1st week: 3 cinemas; 2nd week: 3 cinemas; 3rd week: 3 cinemas; 4th week: 5 cinemas; 5th week: 5 cinemas; 6th week: 12 cinemas; 7th week: 15 cinemas; 8th week: 16 cinemas; 9th week: 16 cinemas; 10th week: 18 cinemas; 11th week: 17 cinemas; 12th week: 20 cinemas.
BIHAR & JHARKHAND CIRCUIT:
1st week: 10 cinemas; 2nd week: 11 cinemas; 3rd week: 12 cinemas; 4th week: 20 cinemas; 5th week: 22 cinemas; 6th week: 26 cinemas; 7th week: 26 cinemas; 8th week: 29 cinemas; 9th week: 32 cinemas; 10th week: 34 cinemas; 11th week: 31 cinemas; 12th week: 29 cinemas.
C.P. BERAR CIRCUIT [incl. Digital]:
1st week: 9 cinemas; 2nd week: 11 cinemas; 3rd week: 12 cinemas; 4th week: 20 cinemas; 5th week: 23 cinemas; 6th week: 26 cinemas; 7th week: 32 cinemas; 8th week: 35 cinemas; 9th week: 44 cinemas; 10th week: 49 cinemas; 11th week: 49 cinemas; 12th week: 53 cinemas.
DELHI-U.P. CIRCUIT:
1st week: 42 cinemas; 2nd week: 43 cinemas; 3rd week: 44 cinemas; 4th week: 46 cinemas; 5th week: 47 cinemas; 6th week: 44 cinemas; 7th week: 35 cinemas; 8th week: 42 cinemas; 9th week: 42 cinemas; 10th week: 42 cinemas; 11th week: 37 cinemas; 12th week: 32 cinemas.
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'Vivah' continues to grow
