Bhool Bhulaiyaa 2 is a blockbuster. Made at a cost of around Rs. 70 crores, the film has now scored over Rs. 175 crores from just theatrical business in India and there is so much more from other avenues as well. The film has collected well in overseas too and then there are also returns from digital, satellite, music and other ancillary rights. While profits have come from India business itself, whatever additional that is coming from other sources would be more than just that, which means the film has turned out to hugely profitable for one and all, and has emerged as one of the biggest successes of all times when it comes to a mid-budget (in today’s parlance) production with a major star and director.
These are the times when biggies mean those films that feature one of the six veterans superstars in the business (the three Khans, Akshay Kumar, Ajay Devgn and Hrithik Roshan). Now these films at an average have a budget of Rs. 200 crores or more due to the fee of the lead actor along with the production budget). Now here comes a Rs. 200 crores budgeted film and does the kind of business that Sooryavanshi did last year (albeit with 50% occupancy rules and soon after the pandemic), which pretty much tells the tale.
With four out of his last five films being major successes and Bhool Bhulaiyaa 2 turning out to be the biggest of the lot and also compared to other higher budgets blockbusters, Kartik Aaryan has not just consolidated his stardom but also set the stage for his next release Shehzada. On the other hand Anees Bazmee has turned out to be the only veteran director who is still in the business of making films and has scored the biggest grosser ever in that league. Yes, Rakesh Roshan did that last with Krrish 3 but there has been a wait ever since and now with No Entry Mein Entry as Anees Bazmee’s next film, higher benchmarks are bound to be set.
Note: All collections as per production and distribution sources