Gangster films fare the best in Mumbai. Be it PARINDA, SATYA, VAASTAV or COMPANY, these talked-about films have yielded the best returns from Mumbai-Maharashtra specifically. And there's a reason to justify this!
Gangster films, with Mumbaiya flavor, find more identification in Maharashtra than Punjab or Bihar. The tapori lingo, the backdrop of the film, the ambience… these factors are identifiable more in this state than elsewhere.
Therefore, it didn't come as a surprise that D had the best start in Mumbai. One of the most significant films produced by Ramgopal Varma and UTV, the film makes a sincere effort to narrate the story of a simpleton's rise from the very ashes.
D had a slow start in Mumbai. The opening shows were in the range of 45% +, but a strong word of mouth gradually attracted more and more cinegoers before the first day came to a close. In fact, it wouldn't be wrong to state that the collections of D showed an upward trend on Day 1 itself.
This low-budget film, filmed mostly in the bylanes of Mumbai, had an exciting weekend in Mumbai and several centres of Maharashtra. In Delhi and other metros, the film didn't match the opening weekend of Mumbai-Maharashtra, although the business continued to be decent at some screens.
As things stand today, D seems like a plus fare in Mumbai and there's a possibility that the film may stay afloat in its second weekend, depending upon how strong the new opposition is [PARINEETA]. In the current scenario, the breathing space for every film, big or small, is limited to the first week, thanks to a continuous flow of releases week after week.
Rs. 225 CRORES AT STAKE
Yet another season of biggies begins from this week onwards!
Starting with PARINEETA this week, the flow of biggies in the forthcoming weeks continues unabated. The film industry is looking forward to every week with renewed vigor, for these films are expected to change the fortunes of the strife-torn industry [in week-wise order]: BACHKE REHNA RE BABA, PAHELI, SARKAR, DUS, MAINE PYAAR KYUN KIYA, NO ENTRY, DIL JO BHI KAHEY…, SALAAM NAMASTE, BARSAAT, VIRRUDH, MANGAL PANDEY, KYUNKI, DEEWANE HUE PAAGAL, DOSTI - FRIENDS FOREVER and SHAADI NO. 1.
It wouldn't be wrong to assume that approx. Rs. 225 crores is at stake on these films alone. These films will decide where the pendulum swings!