The Karan Johar-directed Rocky Aur Rani Kii Prem Kahaani starring Ranveer Singh and Alia Bhatt has recorded a healthy response in its advance bookings despite the support of the brand's corporate bookings. The romantic comedy with a family backdrop is looking to clock an advance booking of 75,000 by the end of Thursday in the three national chains - PVR, Inox, and Cinepolis.
he bookings will end up being marginally higher than the Holi 2023 release, Tu Jhooth Main Makkaar, starring Ranbir Kapoor and Shraddha Kapoor in lead roles. The target for Rocky Aur Rani Kii Prem Kahaani was always going to be Tu Jhoothi Main Makkaar and with a little push from the brands, the film has managed to go higher than Tu Jhoothi Main Makkaar by 2,000. According to our industry sources, around 15,000 to 20,000 tickets in the national chains have been purchased by brands for Rocky Aur Rani Kii Prem Kahaani in national chains alone, which means an organic booking of 60,000 tickets - in range similar to Kisi Ka Bhai Kisi Ki Jaan, Vikram Vedha, Laal Singh Chaddha, Jug Jugg Jeeyo and Satyaprem Ki Katha. For those unaware, Tu Jhoothi Main Makkaar had sold 73,000 tickets in the three chains a day before its release.
Given the advance booking trends, Rocky Aur Rani Kii Prem Kahaani is headed towards an opening day in the range of Rs. 11 to 13 crores. A Karan Johar directorial with Ranveer Singh, Alia Bhatt, Dharmendra, Jaya Bachchan, and Shabana Azmi should have aimed at a start in the range of Rs. 16 to 18 crores, but it seems like a day of Rs. 13 crore at the max for this romantic film, which will include some bulk bookings.
The initial reports of Rocky Aur Rani Ki Prem Kahaani are extremely positive and this should boost the business of the film over the weekend. The Saturday and Sunday growth will make up for the opening-day business. The brand Karan Johar is the biggest selling point for Rocky Aur Rani Kii Prem Kahaani followed by Alia Bhatt and Ranveer Singh. The hope is for Karan Johar's loyal family audience to come on board in a big way over the weekend and then show healthy holds on weekdays. All eyes are to see how well does Rocky Aur Rani Kii Prem Kahaani open.
