World premiere of Zinda promo on IndiaFM 
By IndiaFM News Bureau, October 28, 2005 - 02:41 IST
In 2002, when Sanjay Gupta had completed his biggest directorial venture Kaante, he had joined hands with IndiaFM to premiere the trailer of Kaante on the net, the first of its kind for any Bollywood movie. This was a one-of-its-kind promotional strategy in that time and helped him generate a huge hype and curiosity about his multi-starrer flick across the globe through the reach of the web portal. The rest as they say is history.
And three years later, history will repeat itself. The techno-savvy director has once again joined hands with IndiaFM for the world premiere of the trailer of his next film Zinda on the website. Zinda stars Sanjay Dutt, John Abraham, Lara Dutta, Celina Jaitley and Mahesh Manjrekar. The film slated for a winter release is one of the slicker products from Gupta.
Stay tuned next week to live the experience of Zinda.
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John in Zinda
