It was expected that JudgeMental Hai Kya would open in the range of Rs 4-5 crores on Friday. Well, the start has been as expected as Rs. 4.20 crores came in. While the morning and afternoon shows were on expected lines and the occupancy was decent, the footfalls did increase towards the evening and night shows. Especially at the multiplexes of the major cities, the numbers saw a good jump and that ensured a good number eventually.
This Ekta Kapoor production is a niche offbeat film which is devoid of any Bollywood formula. Still, credit goes to the manner in which the film was marketed, promoted and released which resulted in a start like this. Now there is at least a platform available for the film to grow and if the reviews are any indications, a weekend jump is on the cards.
Of course this Kangana Ranaut and Rajkummar Rao starrer is not everyone’s cup of tea, which means the target audience base is restricted. However, the film is not aiming for the 100 Crore Club either. All eyes would be on Saturday jump and if it can be in Rs 7-8 crores range then one can expect an overall satisfactory weekend on the cards.