Kareena Kapoor has entered the bandwagon of endorsements. After endorsing for several brands, the actress will now be endorsing an Italian brand of watches - Chronotech.
"The concept of the ad is very different from the conventional watch campaigns that people have been seeing. It has a very sporty as well as a classy look as it is very hi-end watch," adds the source.
The source continues, "Chronotech is a very sporty watch. It required a very glam cum sporty ambassador for the ad. Kareena was the apt option and has been signed for a whopping amount. Where in one ad she is dressed as a cat woman, the second ad sees her in a soft gently mermaid look."
Kareena will be sporting a complete different look in the ad. The actress will be seen in a cat woman and a mermaid avtaar for the ad. A source reveals, "The ad was shot by Prasad Naik along with foreign technicians. Her look is quite similar to that of Lara Croft with a black jumpsuit, tightly coiled hair and whipcord body."