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'Jumbo' expectations Click here to add this article to My Clips

By Taran Adarsh, December 24, 2008 - 08:31 IST

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The past few animation films may've failed to attract eyeballs and footfalls, but that hasn't deterred Shailendra Singh of Percept Picture Company to promote his new animation film JUMBO aggressively. With voiceovers by Akshay Kumar, Lara Dutta, Dimple Kapadia, Gulshan Grover, Rajpal Yadav and Asrani, JUMBO is not only targeted at kids, but also kids at heart.

"We aren't targeting the kids only. We're looking at adults as well. I genuinely feel that there's a kid in all of us. JUMBO is akin to a Manmohan Desai film with full-on masala for the Indian audiences," Shailendra informs me. No wonder, Percept has put up massive hoardings across the city to herald its arrival this Christmas.

Will JUMBO prove as successful as HANUMAN? "That's too early to say, but it has the germs to emerge a success. I'd be glad if this animation film works. I'd be glad if kids in India starting playing with 'Jumbo' toys, instead of 'Spiderman' and 'Superman' toys. Animation films rule the world over and I don't see a reason why animation wouldn't work in India," Shailendra adds.






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