Vivek Kashyap says, “Trends and tech, together, will shape the future of photography in India”

Recently, photography has transcended mere hobbies to emerge as a compelling career opportunity. As we stand on the cusp of a new era, do you think that the future of photography will have the same avidity? While speculating about the future of any field is a delicate dance between knowledge, imagination, and foresight, famous photographer Vivek Kashyap is easing our questions by sharing his insights.

 

Vivek Kashyap says, “Trends and tech, together, will shape the future of photography in India”

 

Vivek Kashyap is not just a photographer; he is a harbinger of change in the wedding photography scene in India. After all, he's the man behind some of the classic, record-breaking clicks at celebrity weddings. Having a keen eye for trends and a deep appreciation for technology, Vivek says, "Trends and tech, together, will shape the future of photography in India."

 

Trends are like currents in the ocean, guiding the course of creativity. True, isn't it? But will that affect the photography? Vivek believes the aesthetics of photography are constantly evolving. Styles such as vintage, minimalism, or hyper-realism go in and out of fashion. Photographers who embrace or pioneer new visual movement can define the photographic language of the future.

 

Furthermore, he also mentioned how photography is deeply connected to cultural trends. These shifts can determine the subjects and themes that resonate with audiences. Speaking of technology, on the other hand, Vivek understands that technological advancements in cameras and equipment can redefine the way photographers capture images.

 

Vivek says, "The transition from film to digital photography is a prime example of how photography has already evolved so much. And now, the advent of drones and other cutting-edge gear has redefined what's possible. If the future brings more refined technology, which it will, then photography will flourish further."

 

Vivek is the creative head of House on the Clouds, which is the leading agency in wedding filmmaking and has covered many Bollywood weddings. He has captured mesmerizing pictures from Kiara Advani-Siddharth Malhotra, Alia Bhatt-Ranbir Kapoor, Arpita Mehta-Kunal Rawal, and Alanna Panday-Ivor McCray's wedding. And recently, he shot for Parineeti Chopra-Raghav Chadha's wedding!

 

Vivek has also clicked pictures for grand celebrations for brands like DLF Group, Jindal Group, and more. We hope his vision and art keep adding to the photography realm.

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