If you a look at the list of highest grossing Hollywood films over the years, there’s a phenomenon that you’ll find repeating itself every year. Most of the films in these coveted lists are kid-friendly films. This doesn’t mean that all those flicks are targeted only at the children. These are essentially family entertainers and appeal to everyone from the ages of 8 to 80 and even beyond! Now, let’s take a look at some of the highest-grossing films of Bollywood. Instantly, one will realize that there have been a handful of movies like Golmaal Again, Judwaa 2, 2.0, Housefull 3, Simmba, Baahubali 2: The Conclusion, Stree, Baaghi 2 etc that could be counted in the kid-friendly genre category. Even then, they were not entirely meant for children, except for Golmaal Again, with the rest having sensibilities or content that was more or less meant for adult viewers. This is quite unfortunate as there’s a huge market out there and we are not tapping into it. And it’s absolutely important we do so in today’s times when the need is to make big grossers and get audiences in theatres, lest they find solace on Netflix or Amazon Prime or in Hollywood films.
However, an upcoming film is finally all set to cater to the bacchas and at the same not neglect the crucial youth and family audience. And that movie is none other than Total Dhamaal. It’s an adventure comedy set amidst wild animals, jungles, autorickshaw-turned-choppers etc. The first look stills and posters had already indicated that the makers have a winner in their hands. And now that the theatrical trailer is out, it is now confirmed that Total Dhamaal can do loads of dhamaal at the box office! The humour is clean and physical and can certainly impress the audiences. Moreover, incorporating apes, tigers, lions etc and designing funny moments around them is a great idea as it can make for a fun watch.
There’s a lot more that’s going in the favour of Total Dhamaal. It’s the part of the much-loved Dhamaal franchise. The first part, Dhamaal  was also a hit among kids, and was a rare commercial Hindi biggie with no heroines. Double Dhamaal  was funny but underwhelming and thankfully it didn’t impact the franchise in any way. The star cast is also quite exciting as it consists of the Dhamaal regulars (except Ashish Chowdhry) – Riteish Deshmukh, Arshad Warsi and Jaaved Jaaferi. Sanjay Dutt too was seen in the first 2 parts but he has given this film a miss. But no worries as three prominent stars have stepped in – Ajay Devgn, Anil Kapoor and Madhuri Dixit! These factors have also contributed to the buzz surrounding to the film and with the trailer being so entertaining, the hype is going to go many notches higher!
The last 2 years proved that if content is strong and entertainment is in abundance, then the audience can come in hordes. Films like Golmaal Again, Padmaavat, Sonu Ke Titu Ki Sweety, Baaghi 2, Sanju, Stree, Badhaai Ho, Andhadhun etc performed better than the expectations. As a result, Total Dhamaal can also surprise. The opening surely would be huge, even though it releases on a non-Holiday Friday, on February 22. It has no major competition till the release of Kesari on March 21. Hence, it has one full month to excel and sustain at the box office. Hence, don’t be surprised if this one crosses not just the Rs. 100 crore mark, but even the Rs. 200 crore mark!
It’s important that films like Total Dhamaal become big successes. It would inspire more filmmakers to attempt such funny, pan-India, grand and simple entertainers and that’s the need of the hour. Here’s wishing Total Dhamaal is true to its name and sets the box office on fire!
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