Box Office: Understanding the economics of Detective Byomkesh Bakshy

 

Dibakar Banerjee's Detective Byomkesh Bakshy featuring Sushant Singh Rajput that released on April 3 has been sorely underperforming at the box office. The film, which released alongside a Box Office: Understanding the economics of Detective Byomkesh Bakshy

 

major Hollywood film, has found the task of posing decent collections rather tough. This coupled with the impending IPL season and new releases each week have only compounded the film's struggle at

 

the box office. In fact as things stand today, the movie is in the 'red'. However, there's a silver lining. With no big releases over the next 2 weeks, Detective Byomkesh Bakshy might sail to safety.

 

In this special box office report, we take a look at the economics of the film to analyze its overall profitability for the film's makers.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Head	Amount (INR cr.)	Comments
Cost Of Production	25.00
Cost of Marketing (P&A)	10.00
TOTAL COST	35.00
Â
India Theatrical Box Office	23.14	As of 12 Apr 2015
Distributor's share (A)	10.41
Overseas Theatrical Box Office	8.12	As of 12 Apr 2015
Distributor's share (B)	4.06
Home Video, Digital, Mobile, Licensing, Music Rights and Ancillary (C )	2.25
Satellite Rights (D)	15.75
TOTAL RECOVERIES (A+B+C+D)	32.47
Â
PROFIT	-2.53
RETURN ON INVESTMENT (ROI)	-7.22%