Every once in a while there comes a film that defies conventional laws of audience reaction, becoming one of the biggest films ever to have released. This is exactly the case with DHOOM-3. In fact, the film, which is the third instalment in the DHOOM franchise, starring Aamir Khan, Abhishek Bachchan, Katrina Kaif and Uday Chopra, has got off to a fabulous start with morning shows featuring 95-100% occupancy across the country.
While some other successful films too have had a great start this year, reports suggest that DHOOM-3 has managed a never seen before advance booking rate in almost all territories, with even Sunday shows being sold to a 90% occupancy. If all goes well for the film, as suggested by reports that DHOOM-3 is expected to reach the Rs. 100 crore mark over the weekend, the film might just be able to break the records established earlier this year by CHENNAI EXPRESS and KRRISH-3.
Released across approximately 4500 plus screens (inclusive of Tamil and Telugu versions), it's safe to say that the hurricane called DHOOM-3 has finally arrived.
