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Last Updated 19.01.2020 | 8:22 PM IST
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Check out: Amul’s latest ad campaign on AIB Roast


The dust hasn’t yet settled after the entire AIB Knockout Roast session with actors Ranveer Singh and Arjun Kapoor turned controversial. As the debate continues with some criticizing while others defending the show, the dairy major Amul, known for capitalizing on current topics in their ad campaigns, has take the topic of roast in their latest ad.

In their latest campaign, Amul takes on the AIB Roast with a tag line that says, ‘Yeh Roasti Hum Nahi Todenge!’ with the creative featuring representations of Arjun, Ranveer and the show’s host Karan Johar.

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