In an era where star-driven movies reign supreme, the Hindi film industry is experiencing a transformative shift. Franchises, once viewed as mere sequels or cash-grab opportunities, have transformed into highly bankable entities that draw audiences in droves - at times, with the same power as films starring superstars. The massive success of STREE 2 and, more recently, SINGHAM AGAIN and BHOOL BHULAIYAA 3 clearly underscores how franchises have become the new superstars of Hindi cinema. The rise…
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