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Last Updated 22.02.2024 | 1:11 PM IST



After Dunkirk and Tenet, Indian studio Prime Focus embarks on film production with The Garfield

en Bollywood News After Dunkirk and Tenet, Indian studio Prime Focus embarks on film production with The Garfield

Indian studio Prime Focus ventures into film production with animated feature film The Garfield.

In a ground-breaking move, Prime Focus, the Indian studio that catalysed the rise of international Visual Effects (VFX) in the world of entertainment, continues to shatter barriers by venturing into film production with The Garfield. This animated film is poised to be yet another testament to Prime Focus' unwavering commitment to excellence, showcasing their evolution from a VFX powerhouse to a key player in Hollywood production.

After Dunkirk and Tenet, Indian studio Prime Focus embarks on film production with The Garfield

After Dunkirk and Tenet, Indian studio Prime Focus embarks on film production with The Garfield

Prime Focus has long been at the forefront of revolutionizing the global VFX landscape. From its inception, the studio has consistently delivered world-class visual effects for a myriad of international productions. Noteworthy contributions to blockbuster films like "Dunkirk" and "Tenet" underscore their technical finesse and creative prowess, placing them in a league of their own on the global stage.

The decision to produce The Garfield marks a significant milestone in Prime Focus' journey. The inclusion of their logo as a producer in the film is a monumental achievement, symbolizing their transition from a VFX specialist to a multifaceted production house. This move demonstrates Prime Focus' ambition to contribute to the entire filmmaking process, leveraging their extensive expertise in VFX and post-production.

Prime Focus has played a pivotal role in challenging and altering Hollywood's perception that only U.S.-based studios excel in visual effects, 3D, and animation. Historically, Hollywood has been synonymous with cutting-edge VFX, and Prime Focus has been instrumental in breaking through this stereotype. The studio's ability to not only compete but thrive in the fiercely competitive Hollywood arena speaks volumes about their technical prowess, innovation, and commitment to quality.

Prime Focus stands out as one of the few companies from this part of the world that has credibly broken through into Hollywood. Their work on high-profile international projects has garnered acclaim and recognition, establishing them as a force to be reckoned with in the global entertainment industry. The studio's journey from local success to international acclaim is a testament to their dedication, talent, and ability to meet and exceed the exacting standards of Hollywood.

As The Garfield prepares to grace screens, the anticipation is palpable. The animated film, bearing the stamp of Prime Focus as a producer, promises to be a cinematic spectacle that transcends geographical boundaries. It is set to showcase the studio's ability to seamlessly blend technical excellence with compelling storytelling, further solidifying its position as a global entertainment industry player.

The Garfield not only marks a new chapter for the studio but also cements their legacy as pioneers who dared to dream beyond borders and challenge industry norms, proving that excellence knows no constraints in the dynamic world of creativity and entertainment.

Also Read: Prime Focus’s subsidiary DNEG, a VFX and Animation company, led by Namit Malhotra gets a massive valuation of $1.7 billion!


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