comscore
Bollywood Hungama
Bollywood Entertainment at its best
Last Updated 22.06.2024 | 2:49 PM IST
  • LANGUAGE

  • FOLLOW US ON

  • FEEDBACK

Kartik Aaryan features in new campaign of premium apparel brand Superdry

en Bollywood News Kartik Aaryan features in new campaign of premium apparel brand Superdry

The campaign features Kartik Aaryan in everyday denim moments, from being adventurous outdoors to relaxed indoors to showcase the durable, versatile collection from Superdry.

Superdry, the British brand known for its high-quality premium apparel, has launched its new campaign with brand ambassador Kartik Aaryan, sporting looks from the brand’s denim collection. The campaign features Kartik Aaryan in everyday denim moments, from being adventurous outdoors to relaxed indoors to showcase the durable, versatile collection from Superdry that helps you just be your unapologetic self.

Kartik Aaryan features in new campaign of premium apparel brand Superdry

Kartik Aaryan features in new campaign of premium apparel brand Superdry

The campaign puts forth a collection that fits all moods, with minimal to bold designs and colours that capture the essence of the every day you. The range features a commitment to not only style but also functionality, durability and versatility while maintaining the brand's sustainable ethos.

Speaking on the campaign, Kartik said, "I like to keep a balance of adventure while maintaining a carefree personality. The new Superdry collection fits perfectly with my busy schedule and casual vibe. It is all about denims that feature not only different styles but also comfort that lets you Be all day. ”

"We are thrilled to be launching our second Denim collection with renowned actor and brand ambassador, Kartik Aryan. The collection takes inspiration from both the seventies and Y2K eras to offer a trend-led range of denim that caters to various fits. Kartik’s style and fan base speaks to the Gen-Z consumer that the brand is highly focused on targeting.” says Justin Lodge, Superdry’s Chief Marketing Officer.

ALSO READ: Kartik Aaryan to wrap shooting of Satyaprem Ki Katha; ends with a massive song sequence


BOLLYWOOD NEWS - LIVE UPDATES

Catch us for latest Bollywood News, New Bollywood Movies update, Box office collection, New Movies Release , Bollywood News Hindi, Entertainment News, Bollywood Live News Today & Upcoming Movies 2024 and stay updated with latest hindi movies only on Bollywood Hungama.

Rate this article
Make favorite
Copyright © 2024 Hungama Digital Media Entertainment Pvt. Ltd. All Rights Reserved.
Forgot Password
Please provide your registered email address or username
  • OR
Write A Review
  • Click to rate on scale of 1-5
  • 5000 characters remaining

New notification