Forever New ropes in Pooja Hegde as brand face; Actress unveils Forever New’s latest autumn-winter collection

Forever New have signed on a fabulous new face Pooja Hegde for the launch of the new the A/W’22 campaign.

By Bollywood Hungama News Network -

October 11, 2022 - 3:57 PM IST

Forever New is the place to shop for timeless fashions and functional accessories. Each of us has saved items from their collections for a certain occasion. The Australian company has now engaged a stunning new face for the launch of the new launch for the A/W'22 campaign as it grows its presence in India and solidifies its place in the luxury pret brand field. Actress Pooja Hegde, who is renowned for her taste in clothing and demure elegance, has been named the nation's new Forever New ambassador. With the help of Pooja, Forever New will be able to present some of the most attractive products from the worlds of fashion, style, and glitz to a bigger group of Indian women who aspire to wear high design, high quality, and on-trend clothes. The Forever New collection is broad and includes timeless knitwear, tops, beautiful evening gowns, separates for work, and high-quality jackets.

Forever New ropes in Pooja Hegde as brand face; Actress unveils Forever New’s latest autumn-winter collection

Actors in the entertainment sector not only excel in their roles in movies and television, but they are also a big source of inspiration for fashion and styling. Pooja Hegde is the new face of the clothing line Forever New, is the most recent example in this regard. Lakshmi Lehr, Pooja's stylist, also confirmed her partnership with the brand in the most recent photo session. Pooja is seen wearing a floral dress from brand forever new in the photos. The charming minidress worn by Pooja has a placket neckline and a button-down bodice, giving it a fun style. Pink flowers interplay on a black base in her fitted dress is enhancing her dress even more. Her dress has a whimsical edge thanks to the tiered trim around the neck and shoulders, tiered, ruffled short skirt, and long blouson sleeves with deep cuffs.

Lastly, Pooja accessorised her ensemble with beige pointed high heels and dainty earrings. Centre-parted open wavy tresses, nude lip shade, glowing skin, minimal makeup and a hint of blush completed the glam picks.

Meanwhile, on the work front, Pooja Hegde will be seen sharing screen space with Mahesh Babu in Trivikram Srinivas' directorial SSMB28. In addition to this, Pooja Hegde has also been roped in as the leading lady in Puri Jagannadh's directorial, Jana Gana Mana. She has been paired opposite Liger star Vijay Deverakonda in the forthcoming action entertainer. Now, coming to her Bollywood lineup, Pooja Hegde has two exciting movies in the making including Salman Khan-fronted Kisi Ka Bhai Kisi Ki Jaan and Cirkus along with Ranveer Singh.

SUMMARY OF LOOK DETAILS:

ACTRESS: Pooja Hegde

OUTFIT: Forever New

STYLIST: Lakshmi Lehr

HAIR: Suhas Shinde

MAKE-UP: Kajol Mulani