YRF,Reliance,UTV,Eros,Balaji,Viacom 18 to participate in MFM

October 4, 2011 - 12:40 PM IST

Taking another step forward with a much needed initiative in the Film Capital of India, the Mumbai Film Mart (MFM) will be held from October 15 - 17 under the aegis of the Mumbai Film Festival.

With a special focus this year on the growing non-traditional markets for Indian Cinema in China, Korea, Japan, Europe and Latin America, senior executives from IM Global (USA), Rapid Eye (Germany), Novo Films (France), Metropolitan (France), Top Films (CIS), Showbox (Korea), Nikkatsu (Japan), Happinet (Japan), Pioniwa (Japan), 1 Production (Taiwan), Apex Entertainment (Korea) , Zeus Film (Taiwan), CJ Entertainment (Korea), Huayi Brothers (China)are among the increasing list of global buyers, sellers and acquisition agents who have confirmed their attendance at the MFM.

YRF,Reliance,UTV,Eros,Balaji,Viacom 18 to participate in MFM

The MFM will also provide a platform to acquire some of the outstanding films being screened at the 13th Mumbai Film Festival. Direct contact will be established with the World Sales Agents from companies like Wild Bunch, Match Factory, Films Boutique, Films Distribution, Beta Film, Elephant Eye Films, Memento Films, Norwegian Film Institute, Swedish Film Institute, Urban Distribution, Bavaria Film, Terramedia Online, Kinology, to name a few who are keen to entice Indian audiences with their line-up of stellar film titles.

The Mumbai Film Mart initiative has strong domestic support from the Managing Committees and Members of the Indian Council for ImpEx of Films and TV Programmers (formerly the Indian Film Exporters Association), Indian Film & Television Producers Guild, Film Federation of India, Confederation of Indian Industries and leading Regional buyers and sellers.

Senior Decision makers from all the leading Indian Production Companies, Broadcasters, Home Video, Buyers, Sellers, Exhibitors like Yash Raj Films, Reliance Entertainment, UTV Motion Pictures, Eros International, Balaji Motion Pictures, Viacom 18 Motion Pictures, PVR Pictures, Cinemax, Shemaroo, Cinergy, Shreya Entertainment, Superfine Films, A.P International, Magna Home Video, and many others will be in attendance at the MFM.

Film producer and vice president Film & TV producers Guild - Mukesh Bhatt says, "Mumbai Film Festival is a very important festival for one simple reason this platform is created by people who are committed to the world of entertainment. Organizations such as - Film and TV Guild of India, Exporters Association and Reliance Entertainment at the helm of the Mumbai Film Mart will create the magic of a festival with business in tow which I feel is most apt."

Indian Council for Films & TV programmers (formerly Indian Film Exporters Association), President, Ganesh Jain, says, "The Mumbai Film Mart is a collective initiative BY the industry, FOR the industry, IN the Film Capital of India, the largest producer of films in the world."

Tanuj Garg, CEO Balaji Motion Pictures adds, "A market is the most important aspect of any festival held across the world. I laud the efforts of Mumbai Film Festival for building its market for able content creation companies and also people from India who do not have the resources, knowledge or bandwidth to be able to travel abroad to Cannes, Toronto, Berlinale to interface and interact with buyers from around the world who are interested in procuring quality content."

The Mumbai Film Mart is also attracting direct registrations from an increasing number of Independent Indian film makers and producers with films 'in production' or completed projects ready for acquisition.

Mumbai Film Mart will be conveniently located at the Raheja Classique Club, adjoining the Festival Main Venue, Cinemax, (Infinity Mall), Andheri. In addition to the exclusive meeting lounge, this year there will be a modest sized market hall with booths for the Industry Associations, production companies and individual promoters. Facilities are being provided for DVD screenings in two booths and in a larger 25 seater hall at the venue. Round Table Presentations too will be organized.

For registration and more information log on to www.mumbaifilmfest.com