Shahid Kapoor and Taapsee Pannu come together for the first time in a stylish new Vogue Eyewear campaign

Shahid Kapoor and Taapsee Pannu have teamed up for the first time ever — not for a film, but for a new ad campaign that is turning heads for all the right reasons. The Bollywood stars have joined hands with Vogue Eyewear in a collaboration that blends style, confidence, and modern aesthetics, delivering a powerful message about authenticity and self-expression.

 

Shahid Kapoor and Taapsee Pannu come together for the first time in a stylish new Vogue Eyewear campaign

 

Set against the backdrop of a contemporary gallery filled with modern art and sleek visuals, the Vogue Eyewear ad showcases Shahid and Taapsee in striking eyewear pieces, capturing introspective moments that reflect their personalities. The concept of the campaign leans heavily into the idea of embracing ‘a life where you make your own rules’, and the visual storytelling adds depth to this narrative.

 

Speaking about the campaign, Shahid Kapoor shared, “Style to me has always been about self-expression without boundaries. I'm excited to join Vogue Eyewear and to be part of its campaign, that encourages people to be themselves, unapologetically and without rules.” Known for his versatile style and effortless cool, Shahid’s inclusion in the campaign brings a fresh and masculine energy to the Vogue Eyewear brand.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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A post shared by Vogue Eyewear (@vogueeyewear)

 

 

Taapsee Pannu, who has long been an ambassador for the brand, echoed similar sentiments. “Working with Vogue Eyewear has always been about embracing who I am unfiltered and free," she said. Speaking on the collaboration with Shahid Kapoor, she added, "Together we hope to inspire more people to own their style, their way."

 

The pairing of Shahid Kapoor and Taapsee Pannu in this stylish and conceptual campaign has garnered attention not just for their onscreen chemistry but also for the unique synergy they bring to the brand. Both actors represent a generation that values individuality over trends, and their collaboration feels like a natural extension of their personalities.

 

Also Read: Taapsee Pannu to launch exclusive eyewear in her name in association Vogue Eyewear

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