Y Films, the youth division of Yash Raj Films, India's leading movie studio, is premiering the biggest multi-starrer series on the internet, 'Man's World', on September 29, on YouTube. The series has been created to promote the cause of gender equality in India to support the United Nations' Global Goals for Sustainable Development campaign.
'Man's World', is a comedy revolving around a man named Kiran who believes that the world is unfair to women. Soon he finds out how unequal, uncomfortable and unfair the treatment to women really was when he faces gender discrimination as a man in a world that gets 'flipped'.
YRF has created this series along with Richard Curtis, the writer-director of iconic films such as Four Weddings and A Funeral, Notting Hill and Love Actually.
Talking about the series Parineeti Chopra said, "YRF has always been ahead of its time. It was only natural that if the UN did something in India, YRF would be involved in it. I hope this series brings a positive change in everybody's life." Pritish Nandy added, "The crux of the matter is that you and I and all of us must practise gender equality all the time in every context without talking too much about it. It's something that must exist in your life as a matter of fact."
Kalki Koechlin who also plays one of the prime characters in the film, said, "It's fantastic that YRF is working in collaboration with the UN. I really hope the series picks up and people become more conscious about inequality." Richa Chadda who plays a police officer said, "It's a really nice initiative and the script is great fun too. What's been great to see is that the men associated with the project are also revaluating themselves. Because feminism isn't necessarily about hey women we are better than men, it's the notion that we are created equal."
YRF Vice President, Ashish Patil says, "Big shout outs & big love to all the fantastic people who've come on board and helped turn our first series, 'Man's World', into the biggest multi-starrer ever on the internet! They've all brought in an incredible energy and their own experiences into getting this very important message on gender equality out there to as many people as possible, making 'Man's World' truly special. We're hoping our viewers enjoy watching it as much as we did making it."
Written and directed by Vikram Gupta, it stars Gaurav Pandey in the lead along with Parineeti Chopra, Kalki Koechlin, Richa Chadda, Soni Razdan, Pritish Nandy, Rhea Chakraborty, Bhumi Pednekar among others. After premiering on September 29, 'Man's World's second episode will premiere on October 1, the third on October 6, and the series finale will air on October 8.
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