For the first time in India, Aryan Khan and Shah Rukh Khan have used Instagram’s new feature that lets users unlock hidden content with a password. As part of this unique digital experience, they’ve shared exclusive behind-the-scenes moments from The Ba***ds of Bollywood.
Recognizing the series’ massive popularity, the creators have teamed up with Instagram to launch special behind-the-scenes content, available only through this password-protected feature. Though the feature is still in testing, this exclusive access gives fans a fun and interactive new way to connect with the show.
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Here’s the twist: the exclusive reel is locked on their Instagram profiles, and only those who can crack the code will get to see it. Staying true to the spirit of The Ba***ds of Bollywood, Aryan Khan turns the spotlight on the audience inviting, challenging, and rewarding the most devoted fans with access to this hidden behind-the-scenes content.
The launch has already created a buzz online, with fans enthusiastically guessing the password, exchanging hints, and sharing clips from the unlocked reel across social media.
Since its release on Netflix, The Ba***ds of Bollywood has quickly become a global online sensation inspiring fan theories, edits, memes, and reels across social media. This new interactive feature adds to the excitement, giving fans a closer look into Aryan Khan’s creative world.
Created and directed by Aryan Khan, and produced by Gauri Khan under Red Chillies Entertainment, the series features an ensemble cast including Lakshya, Bobby Deol, Raghav Juyal, Sahher Bambba, Mona Singh, Anya Singh, Manoj Pahwa, Manish Chaudhari, Gautami Kapoor, Rajat Bedi, and more.
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