Kriti Sanon talks about her experience as a producer; says “Theatres are back and are not going anywhere” : Bollywood News

In a recent interview, Bollywood actress Kriti Sanon shared insights into her journey as a producer, a role she embraced with her production venture, Blue Butterfly Films. Known for her acting prowess, Kriti has expanded her horizons by venturing into production, a move that added another dimension to her illustrious career.

Kriti Sanon talks about her experience as a producer; says “Theatres are back and are not going anywhere”

Reflecting on her experience as a producer, Kriti remarked, “As an actor, you're more involved in your character, whereas in Do Patti, I've enjoyed turning it into a script- going through various drafts, music and other aspects of its journey.” This statement highlighted her active involvement in the creative process of shaping a project from its inception.

Undoubtedly, Kriti Sanon had an outstanding 2023, marked by the creation of her skincare brand and her foray into film production. Her performance in Mimi also earned her a National Award, solidifying her status as a multifaceted actress in the industry.

Emphasizing the importance of content, Kriti shared her belief that good content is the key factor contributing to the success of films, whether in theatres or the digital space. She said, “Theatres are back and are not going anywhere. Digitally too a lot of films have done well. The common factor for these projects has been good content. The audience looks for something unique or larger than life.”

With her maiden production venture, Do Patti, already wrapped up, Kriti Sanon looks forward to delivering more engaging content to the audience. Additionally, fans can anticipate her presence in upcoming projects like The Crew and an untitled romantic drama alongside Shahid Kapoor, scheduled for a theatrical release in February.

Also Read: Kartik Aaryan and Kriti Sanon reunite as they spread festive cheer during Christmas 2023 celebrations, see photos