To usher in his birthday festivities on an inspiring note, music mogul, philanthropist, mentor and entrepreneur Badshah collaborated with India’s leading social impact organization Feeding India. He was spotted spending close to two hours at Rishi Valmiki Eco School in Goregaon, an educational institute for lower-income groups supported by Feeding India under the Poshan to Pathshala program.
Badshah feeds 500 underprivileged children on his 38th birthday
During his interaction with the children, he highlighted the crucial role of nutrition in overall well-being and actively participated in the distribution of homemade lunches consisting of rajma rice and fruits to over 500 children. Additionally, he pledged to make a donation of 10 lacs to the school besides cutting a mammoth cake and joining the kids on a performance of his radio superhit 'Abhi Toh Party Shuru Hui Hai.'
The collaboration will solidify the 38-year-old music juggernaut’s commitment to being a Poshan Champion, working towards the eradication of hunger and malnutrition and amplifying Feeding India’s long-term vision to make India malnutrition-free. In the recent past, the 4th most followed Indian artist on Spotify, Badshah has associated with Tata Memorial Hospital and Dharavi Dream Project for humanitarian projects and has been an active campaigner of women and children-led causes.
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Badshah states, “I’m grateful to Feeding India for giving me an opportunity to celebrate my birthday in a more meaningful manner. I am committed to working towards combating malnutrition but I will also encourage the youth to become catalysts for change and make India malnutrition-free.”
Since joining hands with Zomato in 2019, Feeding India has served 15 crore plus meals, spanning over 25+ cities through collaborations with credible NGOs and government partners. Feeding India's community mobilisation program began last year via the Feeding India Concert headlined by Post Malone which helped inspire 30,000 youth to lead positive change. Commemorating its one-year milestone, the program now spans over 40 chapters nationwide, each with dedicated volunteers aka Poshan Champions.
Vishal Kumar, Head, of Feeding India states, “Supporting Hon’ble Prime Minister’s call for action to make eradication of malnutrition a Jan Andolan, we are committed to strengthening our volunteer network. By working together with recognized voices, it becomes easier to amplify our message, reach a wider audience and inspire more people to join the movement to eradicate malnutrition. We are grateful to Badshah for his support as a Poshan Champion.” He added, “Going forward we will continue to focus on community mobilisation and collaboration with artists to have a deeper impact and great influence to champion this cause”.
Feeding India believes that by actively involving Poshan Champions in core decision-making and creating awareness about the cause, the organisation aims to foster behavioural change and empower people to contribute actively to their own development and that of society as a whole.
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