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Last Updated 17.01.2021 | 9:15 PM IST



Shilpa Shetty Kundra talks about her next business venture ‘Best Deal TV’

Bollywood News

Only recently, the actress- turned- businesswoman Shilpa Shetty Kundra ventured into a new business venture named 'Best Deal TV' with her husband Raj Kundra and actor Akshay Kumar.

For starters, 'Best Deal TV' is the first celebrity-driven TV commerce channel in India and has inked endorsement deals with major A-list celebrities and top TV stars in the country. The products available on 'Best Deal TV' are categorized into Lifestyle, Home, Fashion, Health & Beauty.

Speaking about the venture and the association with Akshay Kumar, Shilpa said, "We needed someone who people believed in. And, over the years, Akshay has earned people's respect through his movies. So have I. So, we wanted to associate with someone credible and it was very nice of Akshay to come on board. Raj went and met him, and when he discussed the idea, Akshay liked him so much that he said he wanted to partner with us. We have a lot of other actors who are on board as well, but, in different capacities."

When asked if being a businesswoman is tougher than being a mother, the ever-so-chirpy Shilpa said, "It is easier being a businesswoman than a mother. Acting is a 9-5 job and that has definitely taken a backseat, but that is because I am a full-time mom and proudly so. I am very happy with my TV and endorsements. Unfortunately, I left the industry at the time I was at my best in terms of understanding movies, but, I will get back. And when that happens, I know I will be good."


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