Mumbai based Media Mandi (parent company of Ettamina Studios) has acquired a majority stake in Los Angeles based gaming company Sun Game, for an undisclosed amount. This acquisition will mark Media Mandi's foray in the gaming space and will focus on mobile gaming to start with and later on other platforms as well. Speaking to Bollywood Hungama, Media Mandi CEO, Ashoke Aggrwal shared, "Sun Game is almost two years old company and specializes in games for a variety of platform. We are also planning to launch an IPO in the coming two months and after that we will announce the board of directors and other strategies of the company." Media Mandi has also acquired a 20,000 square feet of area in Montreal to set-up its motion capture facility which will focus on motion capture work for Hollywood. Also in the pipeline are three animation movies done through its subsidiary Ettamina Studios based in Mumbai and Singapore. Animation and Gaming: How to manage in turbulent times? By Money Sharma Recession is undoubtedly hitting each and every vertical of the entertainment industry and animation & gaming is also a sector which is not immune to this current trend. But what are the measures one can take to manage the work and cash flows in these turbulent times? In a session moderated by DQE's Tapaas Chakravarti, Member of Parliament Yashodhara Raje Scindia, Exim Bank's Mathew John, Turner's Vishnu Athreya and Think London - UK's Alison Porter had a detailed discussion on the challenges and opportunities in the industry and how to go about managing them. Kick starting the session, Tapaas said, "A downturn could be just the challenge to energize and restructure our sector and recession will prompt radical changes
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