Of-late, his films may not have caught the box office on fire, but Govinda sure knows how to keep himself in the public eye. First it was Chappar Phad ke, the money-game show on Sony television, and the next his featuring on the Adnan Sami (Kabhi to nazar milao) popular video Lift kara de. The latest we hear is that the Virar ka chokra has been signed up to endorse the hi-profile Pepsi. Also, he shot for the soft drink commercial on March 1 in Mumbai. Now thats a smart move from the man of the masses. He does know the pulse of the audience out of sight, out of mind. Cheers to that!
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