Keeping in view the trend of promoting the upcoming films through the television, Dia Mirza will appear on the Star One show Dil Kya Chahta Hai, as part of planned promotion of her upcoming film Dus. A win-a-date with Dia contest will be announced on the show through one of its characters. On the show Dia will speak about Dus and will encourage viewers to participate in the contest. Ask Dia how she feels about this debut and she says with a grin, the film gets mileage, I get noticed by my fans, and the channel gets better ratings. Everyone benefits from this kind of tie up.
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