Big and reputed brands will be associated with the promotions of Planman Lifes forthcoming release Rok Sako To Rok Lo. Given the marketing expertise of Planman executives and the feel good factor associated with the film, brands are finding it synergistic to tie-up for promoting the film. From the first week of November, stylish promos of the film with a reputed wrist-watch brand are on air in a very high frequency.
According to sources, a major cola brand has also tied up with the film for a number of events during the festive season. Planman Life has also tied up with a chain of cafes and restaurants across the country for exclusive events and other innovative promotions.
All these promotional tie-ups are apparently happening as Planman Life is allowing the brands to take a sneak-peek into the film. The refreshing looks of the film, its youthful feel and a storyline, which seems to be convincing are creating an impressive demand for Rok Sako To Rok Lo.
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