Amitabh Bachchan launched the book Indian Cinema: The Bollywood Saga at the ITC Grand Maratha on Sunday night. He presented the first copy of the book to actress Aishwarya Rai who also features on the cover of the book. Dinesh Raheja and Jitendra Kothari have penned the book with a preface by filmmaker Ismail Merchant. Incidentally Bachchan hates the term Bollywood (he prefers to call it the Hindi film industry) but then claims that there isnt much one can do about it.
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