Bhool Bhulaiyaa 2 Box Office: Film shows excellent hold during weekdays, doesn’t drop even 50% from Friday to Thursday

What a run Bhool Bhulaiyaa 2 has been having at the box office. After opening at Rs. 14.11 crores on Friday, the film collected Rs. 7.27 crores on Thursday. That’s less than 50% fall from the opening day to the last weekday, something which is not really the norm. Typically, films do drop around 50% on Tuesdays, if not Mondays, and here the film has stayed so consistent right through since its day of release.

 

Bhool Bhulaiyaa 2 Box Office: Film shows excellent hold during weekdays, doesn’t drop even 50% from Friday to Thursday

 

Moreover, it isn’t as if the film was one of those content affairs that start at Rs. 4-5 crores and then stay consistent. In the case of the Kartik Aaryan starrer, we are talking about a double-digit opening, which is as it is coming at a premium today. The film is in fact also turning out to be a quick-fire Rs. 100 Crore Club entrant and the feat should be accomplished by tomorrow morning itself. Had the film just scored a century in its lifetime, even that would have been good enough and here we are talking about a number that would be much greater than that.

 

As things stand today, the film has collected Rs. 92.05 crores already and going past the Rs. 150 crores mark would be a cakewalk. Post that it would be, about how much more does the Anees Bazmee-directed film earn as anything over and above would be a huge bonus that no one really saw coming. The film is a super-hit and while theatrically it has done well, due to its family entertainment quotient it would be quite good in satellite and OTT markets as well.

 

Note: All collections as per production and distribution sources

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