Abhay Deol seems to have landed himself a big endorsement deal. We're informed that the actor has been chosen as the Indian face of Tag Heuer's new range of wrist watches. However, Shah Rukh Khan continues to be the international ambassador (and the Indian face of a specific collection) for the watch brand.
Though SRK still remains the main face, the reason behind the brand roping in Abhay as the Indian face, is that they feel his unconventional image and attitude fit the specifications of their new range of watches.
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