Coca-Cola India announced the launch of Vanilla Coke last week, which is Coca-Cola spiked with vanilla flavour. The company has signed up Vivek Oberoi as a brand ambassador for Vanilla Coke and would be rolling out a new campaign soon. The product will in the first phase be launched in 500 ml PET bottles priced at Rs 15, followed by 200 ml/300 ml glass bottles and cans. Vivek Oberoi will don the Elvis Presley look to promote Coke Vanilla.
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