<span class=normal>Brief<br><br><br><p class=clear>&nbsp;</p>The entire commercial was shot against a chroma background using a film camera, which would later augment the digital set extensions. Although the initial brief that was received from the agency was to create the city skyline, the scope of work increased to simulating the shattered glass as well. With a combination of CGI, matte paintings and compositing, the scope of work on the commercial increased as the production process progressed. </span>