<span class=normal>Elaborating on the look and style of the TVC, Vishal Anand, Visual Computing Labs, Tata Elxsi Ltd said, The challenge was to give an unbelievably realistic touch to the whole concept through animation and make it very close to reality. The use of animation in advertising is rapidly becoming a potent force for companies to reach out to the target audience.<BR><br><p class=clear>&nbsp;</p><amp-img width=1.33 height=1 layout=responsive src=https://images.bollywoodhungama.com/img/feature/11/feb/videocon6.jpg></amp-img> </span>