<span class=normal>One of ths USPs of this song is that unlike other Holi songs which see our leading ladies getting completely drenched in water, this one is a water-free song. In case you are wondering what we are talking about, well the story goes that Vipul Shah didnt want to waste nearly 70-80 tankers of water (with Mumbai facing a water crisis) and hence, decided to do away with water. Whats more is that even the colours used are apparently organic and skin friendly colours. Must say, here is one director who indeed believes in environment protection. </span>