<span class=normal>Directed by noted Ad filmmaker Ashim Ahluwalia, the new Tata Photon ad campaign talks about faster internet and getting to spend more time with your loved ones. The concept of the TVC revolves around finishing work quickly. All the different characters in the TVC notice the Windows of Time at unusual places. Curious, they open it only to enter and meet their loved ones on the other side. One of Indias largest Post Production houses Pixion Studios has created this beautiful blend of life that talks about the Windows of time which arises in our daily lives as a result of finishing our jobs faster. Shooting the television commercial accurately was the key to getting, a quality desired product. Viral Thakkar, head of CGI and VFX supervisor and Ranadheer Reddy, compositing head of Pixion Studios were present on location to assist and plan out the shooting phase of the television commercial along with the director.<br><br><br><p class=clear>&nbsp;</p> <br><p class=clear>&nbsp;</p>The TVC is a classic example of how modern Visual Effects can help deliver the message to the viewer. Pixion went ahead and broke down the script from a visual effects point of view and did a lot of planning on the shooting process. Most of the shots were match-moved and the windows were made digitally, something that Pixion does for its feature films. With a team of twelve members, Pixion delivered the TVC within a weeks time. Bollywood Hungama gets Pixions Viral Thakkar, to enlighten us on the intricate process involved in making the VFX shimmer for Tata Photons Windows of Time.<br><br><br><p class=clear>&nbsp;</p></span>