Bollywood Hungama
Last Updated 19.12.2018 | 11:07 AM IST
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Shrek agency handles Naina

The trailer of iDream production’s latest venture Naina has already hit the small screen and is generating much curiosity amongst the viewers. But do you know who is behind the promotional look and feel of the film? An international agency that worked for top Hollywood productions like Shrek, Shark’s Tale and Too Fast Too Furious. This will be the first time any Indian film production house has collaborated with a top foreign agency for designing the campaign. Zealot, a London based film promotion company is designing the promotional look & feel of Naina, a supernatural horror thriller film. It is also a first that the same campaign will be used extensively to promote the film not only in India but also in overseas markets. This is a unique attempt to raise the quality of promotional campaign wherein the audiences get a crisper, qualitatively sharper message in a distinctive international style.

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