The trend of clubbing a film celebrity with a cricket star for a brand endorsement continues with Airtel's new commercial. The company brings together Shahrukh Khan and Sachin Tendulkar for in its new television commercial directed by MAD Films. And that's not all! Airtel is even coming up with a media event where 150 Airtel customers from across the country will be selected to participate in fun games under the captaincy of SRK and Sachin. This campaign will kick start from March 21 across circles of Airtel. Earlier Shahrukh and Sachin had come together for Pepsi commercials.
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