Bollywood Hungama
Last Updated 16.08.2018 | 11:01 PM IST
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‘SHAADI.COM’ TO ROLL IN APRIL:

Feroz Khan is shooting JAANASHEEN, his new baby, at a feverish pace in Bangkok. And once he’s through with this schedule, there’s one more schedule in Australia, after which the entire shooting will be complete. Once Khan completes the film, he will embark on his new project SHAADI.COM which was launched with fanfare sometime back. To be directed by Hansal Mehta, SHAADI.COM will go on the floors in April. “At the moment, both of us are busy with our respective projects. Khan-saab [Feroz Khan] is in the midst of JAANASHEEN, while I am 60% through with my new project HUMRAHI [starring Aamir Ali, Isha Koppikar, K.K.],” Hansal states, “My next priority is definitely SHAADI.COM.” Although the filming of HUMRAHI will be wrapped up by March, Hansal has decided to release the film in August. “I’d decided to complete the shooting in three months and spend another four/five months on post-production and marketing. Mainly marketing,” he divulges. Reason? “Marketing plays an important role in shaping the course of a film at the box-office. My earlier films have taught me the importance of marketing before a film reaches the audience. That’s the clause I’m incorporating while signing a film these days, that is, the film will be marketed sufficiently,” he discloses

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