Thursday saw the launch of a range of greeting cards and calendars by ITC limited. These cards have specially been designed to help SOS Childrens Villages in the country. The range, designed by celebrated artists and photographers, was launched by actor Suniel Shetty. The range consists of 82 new designs of greeting cards, 13 designs of assorted boxes and five designs of desktop calendars. Officials at ITC have committed majority of the profits to SOS Villages. The final contract between ITC and SOS is being finalized. SOS has been looking out for corporate sponsorships since a long time and ITCs initiative has been appreciated. Currently SOS is associated with 37 villages and 122 allied centers and has been aiding over 200,000 children.
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